Roy Jones

Who We Are

FIT FUNDRAISING was developed by Roy C. Jones, CFRE, an industry leader in relationship building, major giving, marketing and … Read More...

What We Do

The Fundraising Institute Foundation helps others through philanthropy by training and coaching your nonprofit organization. FIT provides … Read More...

Who We Serve

Recognized professionally as one of the top relationship managers in the country, the Fundraising Institute Foundation provides training and … Read More...

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FIT Services

From planning studies to campaign audits, we provide full-scale professional services to develop the most comprehensive and results-oriented … Read More...

Get Connected

We would love to hear from you. Please contact us if you have questions or need more information. You can email Roy here. Fundraising Institute Training (FIT) 4925 Boonsboro … Read More...

Get The Book

Rainmaking: The Fundraiser's Guide to Landing Big Gifts BUY YOUR BOOK HERE AND SAVE 25% OFF THE RETAIL OR AMAZON PRICE.  JUST $18.95  What sets Rainmaking apart from other books about major gift fundraising is that it presents a … Read More...

Featured Post

Segmentation: Use it or Lose it

“A donor segment is a group of donors or prospects who require similar fundraising communications according to the information that categorizes them… Our charity uses segmentation for reporting results.” I asked a fundraising professional this week if his charity used donor segmentation to raise money.  He responded that his charity used segmentation to simply report results. […]

The New Normal for Year End Giving…

December has changed for most non-profits, we have just experienced the biggest decline for a December in more than a decade. Volatile stock markets at year end; combined with expensive, divisive political campaigns and new tax implications from one year to the next are forcing most non-profits to rethink the giving calendar. Is this the new normal?

Is Your Charity About To Be Hit By A Hurricane?

8 Critical Fundraising Steps after a Catastrophe –  While it is too soon to measure the impact nationally on fundraising as a result of hurricanes Harvey, Irma and Maria, most “non-disaster” charities are bracing for a downturn in giving. If previous U.S. hurricanes are a benchmark for predicting what will happen this year, history indicates […]

About Roy Jones

Roy Jones has more than 30 years of relationship building, coalition development, marketing and fundraising experience. He is recognized professionally as one of the top relationship managers in the country.
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