Make no mistake about it, 2024 is going to be a tough year for nonprofits. Inflation continues to soar, and the stock market is going to remain flat at best. Donors with capacity will give, but it is going to be very intentional.
major gifts
Get Fundraising Fit! How to Use Direct Response to generate Big Gifts and Lots of Them!
The Nightbirde Foundation tells how they launched a nonprofit that has more than one million followers and raised millions of dollars in just 18 months to provide hope and healing to women going through the cancer journey. You will find out how to use email and direct mail to generate support and specifically identify funders with capacity to make 5-figure and 6-figure gifts.
Get Fundraising Fit! How to Start Your Own Nonprofit
The Nightbirde Foundation tells how they launched a nonprofit that has more than one million followers and raised millions of dollars in just 18 months to provide hope and healing to women going through the cancer journey. You will find out what to do to start your foundation and obstacles you should avoid.
You Must Meet with Donors
Before a donor increases giving to the 5-figure level they usually want to meet with someone. It is about stewardship. Most people who make transformational gifts want to meet to ensure that every dollar they invest in your organization has a real impact.
The New Normal for Year End Giving…
December has changed for most non-profits, we have just experienced the biggest decline for a December in more than a decade. Volatile stock markets at year end; combined with expensive, divisive political campaigns and new tax implications from one year to the next are forcing most non-profits to rethink the giving calendar. Is this the new normal?
Footprint Donors…
I traveled to a major city recently and met with a man who had given $25 million to charity over the last decade. The amazing thing was that he is in his 80's and still working everyday. As a matter of fact, he travels to China every month to oversee one of his new...
10 MUST DO RULES TO THANK YOUR DONORS
The amount and timing of your next gift is directly connected to the way you say "Thank You." Rule #1: Thank Donors Faster. You can never thank a donor too much or too fast! I’ve encouraged charities to stop batching thank you receipts for the postal discount. They...
Check Under The Hood, Even After A Great Race…
The fact is a big check can hide a multitude of problems. In each of these cases the charity thought they are seeing real, measurable growth with predictable, repeatable results. However, nothing could be further from the truth
“You Are Fired!” – Now that is Leadership
Beware of the major gift guru who says he has the secret black book with the list of his major donor friends who will fund your charity.
The Biggest Mistake in Fundraising
“For clinking money, you can shake the can. For folding money, you should go ask for it. “